Justin Welsh – Idea Audience Proof Product – The Side Income Playbook

Learn how I turned my side hustle into a full-time job as a creator.
First, the backstory: I was working as an executive at a hyper-growth startup in Los Angeles for 4 years when I started to burn out. Badly. I had built the business from $0 to $50M in recurring revenue, but it had taken an enormous toll on my mind, body, and relationship.

What You Get:
Section 1: Course Context
– Introduction: Meet the Instructor, Background & Expectations (9:42)

Section 2: The Mindset for Building Online
– Chapter 1: Play the Long Game (7:11)
– Chapter 2: Knowledge Blindness (5:29)
– Chapter 3: Overcome your fear (4:29)
– Chapter 4: Meet 4.66B Prospects (4:43)
– Chapter 5: The New Rules of Internet Money (3:28)

Section 3: Idea
– Chapter 6: How to Ideate (7:37)
– Chapter 7: A Niche of One Part 1 (8:45)
– Chapter 8: The Background (4:07)
– Chapter 9: The Transformation (9:34)

Section 4: Audience
– Chapter 10: Moneyball (10:49)
– Chapter 11: The Profile Funnel (10:08)
– Chapter 12: Rapid Relevant Creation (15:22)
– Chapter 13: The Scroll Test (11:20)
– Chapter 14: The Art of the Capture (9:39)
– Chapter 15: The Distribution Network (8:04)

Section 5: Proof
– Chapter 16: A Niche of One Part 2 (5:07)
– Chapter 17: Building an MVP Service Business (8:13)
– Chapter 18 Part 1: Service Automation (5:25)
– Chapter 18 Part 2: Behind The Scenes of Automation (10:45)
– Chapter 19: F.I.T.I. (14:09)

Section 6: Product
– Chapter 20: Move Fast & Cheap (12:39)
– Chapter 21: Building in Gumroad (7:04)
– Chapter 22: Creating a Compelling Launch (11:54)

Section 7: What’s Next?
– Chapter 23: What’s Next? (2:58)