What You Get: Follow Tim as he takes you on his journey of how he scaled Helium. So much comes down to Vision and planning where you want to go and Why. Scaling an SEO company is no different than scaling any other company, you have to start with Why and Vision and then work backwards. He has some great content to share here.
Why It’s Important: Roadmaps are important. When someone as successful as Tim talks about their roadmap, it’s worth a listen. You will get some amazing takeaways you can use to scale your own business.
Who He Is: Tim Warren is the CEO of Helium SEO, a Cincinnati based data-driven, full service digital marketing agency rooted in Engineering. In 2019, he was recognized and included in the Forty under 40 list.
Michal Suski – Founder of SurferSEO
Leveraging AI Content in SEO to Win Everytime
What You Get: Michal will talk AI content and how it can impact your SEO and ranking. It is a big topic now thanks to GPT3 and other technologies being developed. There are dozens of tools that create AI content. But can it rank in Google? Is there a way to leverage this technique in SEO? He will answer these questions plus more. He won’t pitch tools but will pitch a proper approach to AI in SEO in 2021 onwards.
Why It’s Important: It is fairly easy to use AI the wrong way. While the others will do it right and scale up their businesses with either PBNs, blogs, guest posts, or anything else.
Who He Is: Michał Suski is an SEO practitioner. He co-founded Surfer and keep on developing the tool for thousands of users from around the globe. He has data at hand, a great team of developers and the ability to test things to make your jobs easier. Aside from being a SEO practitioner and developing Surfer, Michal is known for building DIY contraptions. DIY is something he enjoys the most. He does Backcountry skiing, welding, and carpentry.
Moon Hussain – Best Speaker 2020
Top Secrets to Beating Your Top 3 Competitors Every Time: On Site SEO + Internal Linking!
Who She Is: With 13 years of SEO experience under her belt, Moon co-founded an on-site and technical SEO focused agency, Rule Your Rankings, which broke 6 figures within one year due to SEO case studies and packages crafted by her. She has worked and consulted on affiliate sites that are starters all the way upto ~$70k/month. She now also runs the affiliate division of RYR as well as the marketing and branding of RYR (and enjoys it immensely). The RYR SEO Agency & Mastermind is well known for unsticking sites, increasing traffic, and with helping you RULE YOUR RANKINGS!
Daryl Osborne
“Seriously” Dominating Your Local Market
What You Get: In this presentation, Daryl will uncover the “Local Surge” process to take over page one for your local market using a reliable, repeatable process. Attendees also receive a copy of his advanced RSS/DataFeed schema template.
Why It’s Important: This process allows you to take over a local market one topic or subtopic at a time, pushing competitors away and raising your client’s brand (a.k.a. “Entity”) as the dominant choice.
Who He Is: Daryl has been an SEO agency owner since 2009, and along with Jimmy Kelley, they brought Entity SEO concepts and entity-based schema to the market over 3 years ago with their Entity Establishment Basic and Mastermind training. They have mentored hundreds of students and helped hundreds of small to large businesses achieve success online and continue doing so to this day. He’s president of Local Business Rockstar working with E-Rock Christopher and co-founder of Entity SEO Mastery & Entity Elevation. Daryl is a foodie and (unaccredited) chef, holds 2 IT certifications.
Clint Butler – Schema Magician
How to use Schema “The Right Way” to get Top Rankings
Who He Is: Clint Butler is an SEO expert. He’s been doing SEO since 2009. He owns his own agency, Digitaleer, and is a partner in the SIA & RankGear. After serving just over 21 years as a member of the Military Police Corps, Clint Butler retired a Non-Commissioned Officer of the United States Army. Clint holds a BA in Criminal Justice, a Master’s in Internet Marketing, a Master’s degree in Business Intelligence and another Master’s degree in Public Relations. All degrees aside, Clint believes you’re not an SEO expert until someone else says you are, and that only comes after you prove it!
Judy Benedict
Staying OUT of The Nightmare Currently Plaguing Sites With Lawsuits
What You Get: In this presentation, Judy will explain how she writes great semantic code and makes her clients websites WCAG compliant. The result… This ranks them quick and high. Judy will talk about how you can build this into your website and why this strategy should be a part of your SEO process. Judy will also be dropping a bomb that you surely should not miss!
Why It’s Important: You may have a solid SEO plan in place. Could it be even better? This one addition to your SEO can make all the difference in how quickly and how high you rank.
Who She Is: Judy Benedict is the founder of Giraffe Web Development & Design, The Hampton-Pinckney Gazette, and a HP Porchfest inaugural committee member. She started her career in the corporate world in commercial real estate finance, switching to high-tech security, then leaving to start Giraffe Web Development and Design in 1999.
Joseph Kahn
10x Your Results With These 10 On-Page Signals Working Together
Who He Is: From Award-Winning Pop Band to top ranker for Looney Tunes, Joseph finds himself lost in new search engine ranking tactics and building harmonics in digital teams daily. As the founder of Hum JAM, Joseph takes his newly found SEO skills to create harmonic roadmaps for ranking at the top of Google.
Day 2: SPEAKERS
Paul Demont
What I’ve Learned From Enterprise Backlink Building
What You Get: Learn how to build an Enterprise level Backlinking system that can scale and adjust to an ever-changing Search Engine landscape. Learn how to use correlation analysis, Excel or Python, to make better predictions about what links to build for clients and determine what truly drove results.
Why It’s Important: Most veteran SEO’s know what links to build, but fewer know how to build a system they can delegate that will consistently generate results, learn and adjust as search engine environments change.
Who He Is: Paul DeMott is the CTO and Co-founder at Helium SEO, a data driven digital marketing agency rooted in engineering with locations in Cincinnati, Chicago, Atlanta, Indianapolis and Columbus. He is a full-stack developer and uses Python, Statistics and Machine Learning to generate SEO results.
Haris Ernawan
“Outrageous” Rankings In Foreign Countries
What You Get: Learn all about foreign SEO or SEO in other countries, what has been tried and tested to get foreign sites ranking in their local search.
Why It’s Important: General SEO and local SEO can have some differences when it comes to how things are done. Learn all about this in Haris’ presentation.
Who He Is: Haris is what what we talk about when we say underground SEOs. He is based Indonesia.
Milosz Krasiński
What I have learned from outreaching to almost half million domains worldwide
What You Get: In this presentation, Milosz will talk about his outreach processes, tools, scripts, and API. Everything he has learned about his experience in outreaching – what works, what does not work, communication blocks, relationship link building, HARO beyond link building, and entry to digital PR.
Why It’s Important:You can get the right processes, tools and scripts and still fail at outreach. Milosz explains why it doesn’t fully fit. Online outreach can be tricky and he’ll teach you how to overcome the usual communication blocks. There is a missing ingredient in link building that you will learn in this presentation. You’ll also discover why HARO is so important BEYOND link building. Tired of outreaching and not getting results from it? Then this is something you shouldn’t miss!
Who He Is: Milosz is the founder of Chilli Fruit Web Consulting. He has done outreach to almost half million domains worldwide. Milosz is all about getting links, but something else he is known for is that he is a great chess player. He has a scientific approach to stretching while working. Curious about that? Maybe we could ask him that, too!
James Goldsmith – SIA Tester
Tell All – What I Found Testing Links While Working for SIA
What You Get: Get everything that James has learned from the linking tests he has set up in the SIA. Learn which type of links are working and which ones are not. Learn what types of links give the best boost and that you should be building to your site.
Why It’s Important: There are so many different kinds of links that can be built, so many services around that offer links, but which ones really work and are worth the time, money, and effort? Stop wasting your time building links that do not do anything for your site and learn which ones do work and will give you that boost.
Who He Is: James is one of our regular testers in the SIA, he has tested so many link building tips and tricks, in order to find which one really works. He is the founder of The Eleven Plus Tutors Ltd and Disseminate Digital.
Dan O’Donnell
Google Validated Authority Links For Local Top Ranking
Who He Is: Dan has been working in the SEO space for over 20 years starting with speaking and consulting engagements designed to teach businesses how to grow traffic and sales online before then moving to managing my own SEO agency. I like to break things! My success has been based on challenging the norms in the SEO marketplace, being highly critical of SEO strategies and testing, testing and retesting to find better methods for client growth.
Randy Rohde
Where and How I get a Platoon of Never Ending Backlinks That Kills the Competition
Who He Is: Randy Rohde is the Founder and President of 38 Digital Market – a full-service SEO and Press Release Agency serving global clients all around the world. When not managing his client-driven businesses, you can find him behind the microphone interviewing guests for the podcast “Running the Bases with Small Businesses”.
Maj Hussain – Founder of MagicPR
The Power of Owning Your Own Google News Network
Who He Is: Maj is the founder of MagicPR, which is a leading Press Release distribution and SEO link building service.
Holly Cooper – The Reformed Outlaw
Linking – On Steroids – Creative “Holly” Ways To Takeover The Serps (and staying out of trouble)
Who She Is: Holly is known to push the envelope of what’s possible and is known for her black hat ways. She is infamous in SEO circles for her ability to scale things to epic proportions.
Fun Fact: Holly likes to break things and test and is known for being sued. Lol. Check out her previous SEORockstar talks for all her infamous black hat ways.
Day 3: SPEAKERS
Craig Campbell – The Blackest Hat
Black HAT SEO That Should Scare You
What You Get: Craig will be dropping a load of “Black Hat SEO Bombs” on CTR, automating Linkedin Engagement, Black Hat Link Building, and some creative black hat thinking. Actionable tips and advice that you can implement on your site. These are stuff that he has never shared before!
Why It’s Important: These are seo bombs on a variety of topics that you can already apply and implement to your site. Stuff that he has never shared before and will be shared only on SEORockstars!
Who He Is: Craig’s knowledge and experience is second to none, with over 20 years of experience in the industry. He is a master of Black hat and delivers black hat talks all over the world.
Lisa Parziale
7-Figure SOP’s – SEO Process Maps For Your Eyes Only
Who She Is: Lisa has built a 7-figure Digital Marketing Agency by breaking down complicated processes (like SEO) and creating repeatable, actionable steps that increase ROI to as much as 80%. She has been going to SEORockstars every single year and has been a crowd favorite at SEORockstars since 2014. Lisa founded her agency in 2011 as a means to exit Corporate America. In less than 10 years, she has built a $3.5 million dollar agency that allows her to work the freedom lifestyle.
Jo Priest – The Wizard
The “Genius” Way of Automating SEO Processes While Getting BETTER Results
Who He Is: Jo Priest is the CEO of G5 Media and the creator of Topical Relevance. He is also one of our testers in the SIA and he is a true blue SEO geek that comes up with heady tests that really crunches data. He is part data scientist and part developer. He uses data to help business make better and more informed decisions.
Clint Butler – Schema Magician
Is Core Web Vitals A Ranking Factor?
Why It’s Important: Google and SEO pundits have professed for at least a year that we need to met the standards set for under the Core Web Vitals test for the purposes of rankings. Businesses, large and small, have spent hundreds, if not thousands, of dollars to optimize their websites. We’ll discuss if the money was well spent.
Who He Is: Clint Butler is an SEO expert. He’s been doing SEO since 2009. He owns his own agency, Digitaleer, and is a partner in the SIA & RankGear. After serving just over 21 years as a member of the Military Police Corps, Clint Butler retired a Non-Commissioned Officer of the United States Army. Clint holds a BA in Criminal Justice, a Master’s in Internet Marketing, a Master’s degree in Business Intelligence and another Master’s degree in Public Relations. All degrees aside, Clint believes you’re not an SEO expert until someone else says you are, and that only comes after you prove it!
Nick Kringas – Local Hero
Mistakes to Avoid When Growing Your Agency to $3.5M and Beyond
What You Get: Learn from Nick’s experiences and mistakes in growing his agency to a $3.5M per year business. Avoid his mistakes and have less gray hair, scale faster and have a bigger, better agency – more revenue, more profit, higher valuation, less drama.
Why It’s Important: Scaling a SEO company can be difficult and has a lot of challenges. Learn from Nick, his experiences and learnings from his years of running his own Law SEO company. Learn how to set up processes that work, hire people that get things done, and soar your business higher than ever before.
Who He Is: Nick Kringas is the Co-Founder and President at ApricotLaw Inc., which is an internet marketing company focused on law firms. Nick got hooked on SEO after ranking his family restaurant’s website at the #1 spot for the extremely broad term “Greek restaurant”. His passion grew and drew him into the ever-changing world of SEO.
Gary Nealon – The $40 Million Dollar Man
Scale Up To a 7-8 Figure Business
Who He Is: Gary Nealon is the Founder of RTA Cabinet Store and the Co-Founder of Pawzitivity Pets, a collection of pet brands and blogs. He has built a $40 million e-commerce business selling one of the hardest products possible – kitchen cabinets and has helped over 100 companies scale to 7-8 figures.
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Sales Page:_https://seorockstars.us/2021Rockstars/speakers.html
