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8-Week Copywriter Coaching Program To Start Making Money At Home
In this step-by-step online learning experience, you’ll be guided by expert copywriter, speaker and founder of The Copy Posse, Alex Cattoni, as she teaches you the copywriting essentials that today’s businesses are looking for… and helps you build a killer portfolio so you can approach new clients with unstoppable confidence.
During this eight-week program, you’ll get insider access to the latest recordings from Alex’s closed-door live group coaching program, the Copy Posse Launch Pad — including proven tools, exercises, and formulas to ignite your copywriting business in eight weeks.
The Dreaded Copywriter Catch-22
The biggest predicament that every new copywriter faces (that keeps them stuck in a rut and paralyzed from approaching potential clients) is this:
You can’t get hired without a portfolio and you can’t build your portfolio without getting hired!
Sound familiar? If you’ve been thinking about starting your copywriting business, you may have found yourself battling this dreaded catch-22.
Or, even if you already have a portfolio, maybe you have no idea if you’re including the right writing samples to catch your client’s attention and get paid.
Or, maybe you lack confidence in your work and have no idea if it’s any good, so you are terrified to put yourself out there.
And to make matters worse, the hot mess of information online lacks the curated and guided support that you need as a new copywriter to learn the skills that’ll pay your bills.
In my 10+ years of running a successful copywriting business, I’ve found that most online copywriting courses focus on how to improve existing copy with generic one-size-fits-all templates, outdated marketing strategies or douchey conversion tactics.
So in the Copy Posse Launch Files, I won’t only equip you with the latest copywriting principles and techniques that are working today, but I’ll walk you step-by-step through writing the essential copy assets you need to build a high-converting funnel and complete portfolio from scratch…
3 Ways The Copy Posse Launch Files Will Ignite Your Copywriting Business
- Discover the modern copywriting techniques that are working today so you know exactly how to write persuasive, authentic and high-converting copy (and absolutely dominate your niche)
- Get an insider look at key psychological triggers you need to include in your copy to get inside the mind of your customers (plus, the common messaging mistakes you must avoid in order to stand out).
- Gain exclusive access to the proven copywriting guides and formulas that I’ve used to create multi-million dollar campaigns for my high-paying clients (I’ll walk you through how to write an entire sales funnel from scratch).
- I’ll guide you every step of the way as you write your own high-converting portfolio — with high-quality video training, recorded Q&A sessions and weekly exercises.
- It took me 8 YEARS to develop this proven and streamlined process. In the Copy Posse Launch Files, you’ll get the ultimate shortcut to igniting your copywriting business in just 8 WEEKS.
- By the end of the program, you’ll have highly sought-after copywriting skills AND an impressive portfolio that will make clients fall in love with you (and want to pay you again and again and again).
Welcome to the new school of copywrites
Hey guys! It’s Alex. Like you, I’m a writer at heart and a multi-passionate entrepreneur by design, and I adore freedom, connection and adventure. In 2008, I put law school on hold and moved to Malaysia to accept a gig at one of the world’s leading online personal growth publishers, Mindvalley.
Since 2011, I’ve launched several successful brands and have proudly partnered with many of the hottest transformational authors and businesses on the planet — writing high-converting sales copy, scaling multi-million dollar brands, and crafting iconic promotional campaigns.
In 2015, I became the co-host of the Flight Club Mastermind, a $30,000/year private membership event that gathers the world’s leading internet marketing entrepreneurs to share and learn proven strategies and actionable tactics for scaling their business quickly.
In 2019, I launched The Copy Posse, a team of writers with a passion for crafting compelling copy that combines the power of authentic brand storytelling with proven marketing principles. We are the new school of copywriters.
We believe that sales and relationship-building are not mutually exclusive. You can write copy that creates invaluable connection, engagement, and serious conversion… and that’s what I’m here to teach you.
I’m SO excited to welcome you to the Copy Posse Launch Files and help you ignite your copywriting business in 8 weeks.
The Right Phrase Pays!
– Posse Pres
“LED THE TEAM THAT LAUNCHED ONE OF THE HOTTEST PERSONAL GROWTH BRANDS ON THE INTERNET…”
“Alexandra was one of my best hiring decisions ever. In just a short time, she rose from support intern to the top marketer in my company.
While working at Mindvalley, Alex led the team that launched one of the hottest personal growth brands on the Internet. She was instrumental in not just conceptualizing the marketing angle and writing phenomenal promotional material and launch emails, but also pioneered a unique style of site design and copy that increased conversions by close to 120% on our main landing page.
Later, Alex directed our transformational event, AFest. She pulled off an amazing event (despite having no prior event experience) and helped make it a truly amazing experience for our attendees.
It’s telling to see that Alex can excel at so many different roles — team leader, marketer, brand manager, event director. She’s truly an amazing woman and someone I would not hesitate to call a “genius”.”
– FOUNDER, MINDVALLEY.COM
“IF YOU GET A CHANCE TO WORK WITH THIS WOMAN, I WOULD LEAP AT IT!!! SHE’S THAT GOOD…”
It is not common to find a marketing/branding/copywriting expert with the level of talent and stunning execution as that of Alex Cattoni.
She not only understands how to create buzz that evokes powerful emotion and action, but she’s keyed into “how” to pull it all together. Her insight and experience were invaluable to me when creating the Red Tent Revival.
With Alex by my side, we put on a very unique and powerful 5-day online event for women all over the world. With the help of Alex’s hot copy (have I told you she’s the best copywriter I’ve ever worked with?!) and seriously awesome marketing ideas, we drew 43,000 participants from over 183 countries.
What I loved the most about working with Alex was that her ideas were fresh and authentic, unlike anyone else’s, and tailored specifically for my brand. As a business owner, what you really want to know is that we got huge results on the bottom line. Imagine creating something that gets everyone talking about you and buying from you. It’s how marketing should be.
If you get a chance to work with this woman, I would LEAP at it!!! She’s THAT good.
KRISTIN SWEETING MORELLI
– FOUNDER, KSM INTERNATIONAL & THE RED TENT REVIVAL